Ultraviolet

Reebok recently announced they would part ties with Rick Ross. This came a week after Reebok was protested by women's rights group Ultraviolet. Was this Rick Ross' wake up call to realize he is not the only Boss?

Womens rights group 'Ultraviolet' hosted a protest for Reebok to fire Rick Ross. After weeks of media scrutiny and controversy Rick Ross apologized again for his lyrics that reference date r@pe via twitter. Earlier today on ABC's 'The View', 'Ultraviolet'  expressed their view on Rick Ross and his ties to Reebok.