The Ally Challenge has once again named the primary beneficiary for this years tournament.

The Ally Challenge returns to Warwick Hills from August 23rd through August 29th of 2021. For the third year in a row, the United Way of Genesee County has been named the primary beneficiary of the event.

Choosing the United Way of Genesee County again allows the proceeds to be deployed across the region to a wide variety of organizations that do so much for area residents...Last year we met the challenge of the pandemic, but with fans back in the gallery this year, you’ll see us really raise the bar to live up to the tournament’s amazing legacy of giving back nearly $3.2 million to local charities since 2018...said Andrea Brimmer, chief marketing and public relations officer at Ally.

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This year, the investments from the tournament will support over 18 programs in the Genesee County area and will help over 5,000 people in three priority areas that include Financial Literacy, Housing, and Employment.

The United Way is honored to once again be the charity partner of The Ally Challenge presented by McLaren,” “We take these dollars and share them with 18 programs, ran by various nonprofits, throughout Genesee County impacting thousands of residents. When you visit the tournament this year not only are you seeing great golf, but you are also helping so many residents in need...said United Way of Genesee County CEO, James Gaskin. 

This is great news for the United Way of Genesee County. We are looking forward to the tournament again this year, it is a blast!

Source: The Ally Challenge

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