Just ahead of the upcoming NFL season, the Detroit Lions have announced they're teaming up with Michigan's Soaring Eagle Casino & Resort for a year full of excitement for fans.

In a press release, the Detroit Lions outline the new partnership with the Mt. Pleasant-based casino and resort which will include being the presenting partner on the upcoming Inside the Den television specials. Soaring Eagle will also serve as the presenting partner for the weekly “Inside the Pride” episodes for the 2022 season, and a “Power Hour” presented by Soaring Eagle Casino and Resort at Ford Field on Detroit Lions' gamedays.

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The newly announced collaboration is not only a win for both "teams" but fans as well.

“Soaring Eagle Gaming is honored to join forces with the Detroit Lions in a multiyear partnership that will bring excitement to Lions fans,” said CEO of Soaring Eagle Gaming Melinda Coffin. “Soaring Eagle Gaming is eager to bring excitement to fans with our support of Power Hour, our Fan Cave experience, and gaming-related offers from all of our properties.”

The popular casino & resort destination will also be the presenting partner this season of Inside the Den which will be shown on the newly created Lions TV Network. The digital series will give viewers a look into the behind-the-scenes stories within the Lions organization.

“It’s exciting to not only debut the Lions TV Network in its latest iteration, but to kick it off with such an engaging and fan-focused partner as Soaring Eagle,” said Detroit Lions Director of Broadcasting Carl Moll. “We are looking forward to continuing to evolve our television content this season and beyond.”

Soaring Eagle Casino & Resort launched both online gambling and opened Ascend Sportsbook this year giving players even more ways to win.


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